ALWAYS LOCAL

We are at home everywhere we work.

Our local networks are business-related and, at the same time, friendships that plug us right into the cultural context, close to both buyers and consumers.

This connection and understanding enable us to produce content, strategies and events that aren't only in line with the local context but can also take the exact innovative step needed in that particular market.

For example, we started online tastings in Poland and South Korea with winemakers (far before Covid). We moved our tastings from hotel venues to exciting locations in Seoul that changed the visitors' habits from quickly walking through the tasting to staying long, lingering past closing ours and creating genuine relationships. We plugged into the Polish market with personal visits of winemakers, a market that only used to be visited by marketing and export managers.

Our connections also include an extensive network of sommeliers, bar owners and chefs. This gives us the unique opportunity to create pop-ups, bar takeovers, and other ways of showing up in a market or simply spreading information through these networks, often a much better way than paid media or influences.

Ask us where we are local.

EVENTS THAT CREATE RELATIONSHIPS

Based on careful localised strategies, we design our events to experience and connect with wines and their home terroir, emphasising the stories, people, and places behind the production.

The events always function as platforms for relationships - to enable new partnerships and create communities.

BRAND BUILDING

We are experts in concept creation and brand building. Our sister company Espere Studio designs stunning visual materials, builds websites, conceptualises event marketing, platform development and manages social media.

This enables us to easily place something new in a market and make sure that every touchpoint is gorgeous.